Having quality links back to your website is still a primary factor for ranking well in Google, SEOmoz studies show. And even though the importance of them is slowly going down with years and constant algorithm changes in Google, link authority of sites is still a huge factor in the overall ranking process.
However, getting these quality links is not as easy as it sounds, is it?
Have you ever experienced the discouragement of trying to drive organic traffic and using different methods to get natural (not spam) quality links for your website and as a result getting nothing in return? Besides do-follow/not-follow structure (which I won't talk about here), it is often an issue of the authority of the site you submit to. Often extra 10 seconds of work can greatly improve your chances of getting wanted links and great organic traffic.
Organic Traffic = getting traffic as a result of building trust and helping people.
Not all websites have the same authority online and, as a result, get indexed differently by Google and other search engines.
Getting indexed = get noticed by Google; tell Google that you're here.
Some sites have high PageRank, large number of incoming links, a lot of social interaction, and regular updates. As a result, anything that's posted on sites like that automatically get indexed by Google within seconds/minutes/hours. When you submit your helpful insight and a link to your website to high-authority websites – you're almost guaranteed to get an incoming links to your site.
Examples of sites like that:
- high-authority phpBB- and vBulletin-based forums
- and many, many others
However, most websites and directories online don't have this high authority in Google eyes. They possibly have lower PageRank, low number of incoming links, and are not popular in social networks. Google will often skip and not notice your input and links back to your website on sites like that (or it will take a while). But it is still possible to get juice and desired results from sites like that.
Get pages on sites with links back to your website indexed.
Basically, let Google know that there is a site with a page that has your link on it.
There are several ways of doing this. I prefer social bookmarking with OnlyWire or using IMT tools listed below.
You can access all IMT submission tools after free registration with them on IM Talk forum
Only submit page with your link to 50 or less sites (50 is actually a little too much):
- Either create and submit RSS using IMT RSS Submitter (or other similar tools like Ping-o-Matic).
- or submit to IMT Website Submitter (or other similar tools)
- or submit to IMT Directory Submitter (or similar tools)
- or submit to about 10 social bookmarking sites with OnlyWire (or other similar tools like Ping.fm)
Again, only submit to a minimum number of sites/directories available there.
You can also build links to these low authority pages and get them indexed manually.
If you're struggling with getting organic traffic and quality links back to your sites after submitting your helpful input to numerous places – getting these places indexed would be a great idea.
Have fun generating traffic and building authority to your sites! Hope this was helpful!
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