Local SEO​​​​ Local SEO talk with truly knowledgeble people in local space – Mike Blumenthal, Darren Shaw, Will Scott and Mike Ramsey.

Broadcast starts here at 1 PM PST. Recording will follow.

There’s always a great discussion on the event page and you can also join the stream on Twitter and Google+ with hashtag #maximpact


Please skip part of the video from 1:02 to 2:47. Someone, unfortunately, muted me and I didn’t pay attention for a minute. Editing the existing video after downloading it from YouTube doesn’t produce a good quality resulting video (you can find edited video here). Sorry about this inconvenience. But the info presented is totally worth ignoring this small hassle.


Local search engine optimization outsourcing is about how to optimize your website to rank better for a local audience. A website gives you the opportunity to target the entire (online) world. But if the target audience for your business is actually located in or near the city you have your office or shop, you’ll need to practice at least some local SEO as well. You need to optimize for your city name, optimize your address details. In short: you need to optimize so people know where you are located and are able to find you offline (if required).

What is local SEO?

If you have a local business, like a shop, or have people visiting your office frequently, optimizing your website is also about making sure people are able to find you in real life. But even if you’re not actively getting visitors in your building, but are targeting an audience that is located in the same geographical area as you are, you need to optimize for that area. This is what we call “local SEO.” an usually the best way to improve it is by hiring a top rated seo company in mississauga

Ground-rule these days is that it’s by far the easiest to optimize if you have a proper address in a region/city. The thing is that if you want to optimize for, for instance, a service area that you are not located in physically, your main tool for optimization is content. You should simply write a lot about that area. We found that often, this leads to forced pages that have little to do with the business at hand. It’s clear that these pages are only added for SEO reasons.

Mentioning all the areas

Just recently, I heard someone say that he just mentioned some neighboring towns. And that got him visitors from these towns.

What is Local SEO? Local SEO is about optimizing your site for better rankings for a local audience

Depending on the niche you are in, that might have some effect, to be honest. But I wouldn’t call it proper optimization. For the majority of companies, that strategy won’t work that well. It’s not really an optimization; it’s just that no-one else mentions that area and that product on his website. If there is competition, please use other methods as well. In this post, we will try to explain what local seo services are, so you can optimize your local site as well!